In the competitive landscape of Lugano, a well-defined and effective online advertising strategy is essential for the success of any business. Thanks to the dynamism of the city, companies have a unique opportunity to fully leverage the potential of digital marketing. However, it is crucial to deeply understand how targeting and personalization …
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In the era of globalization, the ability to tailor corporate communication to resonate with a culturally diverse audience proves essential. Lugano, located in the heart of Switzerland, emerges as a vibrant cultural crossroads, hosting an exceptionally diverse community. Therefore, businesses in this city are urged to deeply reflect on their communication practices.